About us

Crinié is a Ukrainian premium beauty brand founded in 2025 by Adriana Kostylieva, a beauty and fashion influencer.
The idea for the brand was born from personal experience back in 2021: after years of searching for the perfect beauty routine, Adriana realized that the market lacked truly high-quality and aesthetic solutions. After more than three years of development and testing, Crinié was created — a delicate, effective, and meticulously crafted brand where science, beauty, and an aesthetic care experience come together.

The name Crinié comes from the French word crinière — “mane,” symbolizing full, healthy, well-groomed hair. But today, Crinié is more than just a brand. It is a beauty philosophy that merges aesthetics, technology, and flawless textures — turning daily care into a luxurious ritual.

Crinié encompasses three areas of premium care:

  • Natural silk products for hair and face
  • Next-generation beauty gadgets for at-home use
  • Haircare cosmetics that combine scientific research, natural ingredients, and deep restorative action

Our principles are embodied in every product:
Lightness. Breathability. Smooth Surface. Durability. Lustrous Shine.
These qualities define our approach — from the fabrics we choose to the formulas we create.

Crinié’s mission is: fewer promises, more results.
We don’t just improve appearance — we transform the very approach to care, making it a source of confidence, strength, and inner balance.
We believe beauty is not a trend — it’s a feeling you carry with you every day.
That’s why our products:

  • are made from premium natural silk and innovative active ingredients;
  • undergo multi-stage quality control;
  • are crafted with the real needs of modern women in mind — women who value themselves and their time.

Our core values:

  • Silk Luxury — only the finest quality natural silk
  • Haircare Innovation — effective formulas with a gentle touch
  • Innovation Drive — ongoing research and technological refinement
  • Customized Care — attention to individual needs
  • Empathy & Inclusivity — beauty accessible to everyone
  • Beauty & Wellness Advocacy — deep care for both outer and inner well-being
  • Delicate Sophistication — elegance in every stitch, every detail, every texture

Join Crinié — a community where each day begins with self-care and ends with a sense of perfection.
Crinié — feel the silk. feel the luxury.